Filling the role vacated by Wade Peterson (retired), Kim Laurette will be responsible for driving sales and marketing strategies and will report to Geoffrey Holloway.
A familiar name can make all the difference when a homeowner needs help fast. That's why building brand recognition before the emergency can give plumbing and mechanical contractors an edge when customers are ready to call.
SEO isn't dead, it's evolving. In Part 1 of this three-part series, discover why trust, expertise and customer-focused content have replaced keyword tricks, and what every business needs to know to stay visible in the age of AI.
Contractor Commerce announced a partnership with Mediagistic to help home service companies create a more connected path from customer acquisition to online conversion.
Through the partnership, Contractor Commerce will work with Mediagistic to help contractors connect digital marketing efforts with online pricing, AI-guided buying, quote comparison, financing, memberships, deposits, scheduling and ecommerce tools.
TV ads can build awareness, but earned media builds trust. Learn how a strong public relations strategy can position your company as the local expert, increase credibility, and keep your business top of mind when customers need to make a call.
A&L Plumbing, Heating & Cooling today announced it has rebranded as Test of Time Plumbing, Heating, Cooling & Electrical, marking the company's 50th anniversary with a new name
The Armbrust Plumbing team recently had a redesign of their fleet of 18 trucks, with the help of Lemon Seed Marketing. Featuring bright blue and green, partnered with an elegant navy blue, the real star of the truck is the knight.
As companies begin evaluating budgets and planning for the future, many leaders focus on lead generation and brand awareness. While those initiatives are important, it is equally important to examine what happens after a prospect enters the sales funnel.