Articles Tagged with ''marketing''

“Because knowledge rapidly deteriorates unless it is used constantly, maintaining within an organization an activity that is used only intermittently guarantees incompetence,” said Peter Drucker.

Strategy, in my experience, is vastly misunderstood. I often see strategy thought of as “marketing strategy,” and it is applied to business development efforts only, or it is considered to be “not-applicable” as conditions on the ground are changing too quickly to “make a long-term plan” and then not change from it. 

Being an avid surfer in a community that revolves around the beach and ocean, Josh Martin, president and owner, knew “Seaside Plumbing” would be the perfect name for his company.

Any time you turn on the TV nowadays, consumers are overwhelmed with advertisements on how different brands are ad-dressing and handling the COVID-19 pandemic. 

A third generation plumber, Mitch Kenney started out working at his father’s company in Colorado, then branched out and tried a couple different entrepreneurial opportunities. 

By following the tips below, you can mitigate the negative impact of COVID-19 on your business and lay some groundwork that will make your company more successful in the long run.

Named after a local mountain and using the colors of the state’s only four year university, Aspen Mountain Plumbing’s trucks remind all the locals of home. 

Ricci Hancock helps manage and run his father’s plumbing, heating and AC full service and repair business.

Growing up around the plumbing industry and watching their father, Bob Ray as he worked endless hours diligently growing his business, made the opportunity to purchase Atlas Plumbing for brother and sister, Rod and Sunshine Ray even more special. 

In the home service industry, customer experience is rapidly becoming the key factor in developing brand loyalty.