Have you ever taken the time to think about the relationship between being an expert in your customers' homes and how that affects their buying experiences?
I just flew back from a speaking engagement. It was a rewarding and fun time, but as small as this part of my business life (speaking) can be, it was exhausting.
Are you one of those contractors who believes if you service a customer once and do a great job, he’ll remember you forever? I wish it was true. Instead, studies show 55% of the customers you lose leave you because you paid them no attention.