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Home » Topics » Columnists » Matt Michel: Service Plumbing Pros

Matt Michel: Service Plumbing Pros
Matt Michel: Service Plumbing Pros RSS FeedSubscribe

Matt Michel is an award-winning writer and CEO of the Service Roundtable. The Service Roundtable is an organization founded to help service contractors improve their business.

ARTICLES

5 stars

Matt Michel: 5 solid reasons every plumber should offer drain cleaning

Drain cleaning presents reoccurring revenue for plumbing contractors.
Matt Michel
Matt Michel
June 7, 2023
No Comments

It is always a mystery why more plumbers fail to emphasize drain cleaning — if they offer it at all. Some think it fails to offer enough revenue. Others think it presents too much low-dollar competition. Here are five solid reasons every plumber should offer drain cleaning.


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faucet hot water

Matt Michel: 7 ways to know it is time to exit

Understanding how increased private equity activiy is impacting plumbing businesses.
Matt Michel
Matt Michel
May 5, 2023
No Comments

There has been a lot of private equity activity in the service trades since the COVID-19 lockdowns. Suddenly, boring old businesses gained monetary sex appeal when they were declared essential and could continue making money while many other local businesses were effectively shuttered. This has led to a land rush for good service contracting businesses and many plumbers have grabbed the brass ring while the grabbing was seen as good.


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Legionella

Matt Michel: Let's talk scalding

Plumbers need to inform customers of the risks, tradeoffs and solutions available to them.
Matt Michel
Matt Michel
April 6, 2023
No Comments

Scalding in the home or burns from hot liquids is dangerous to anyone, but is a particular concern to the youngest and oldest Americans. Plumbers are charged with protecting the health of the nation. Thus, plumbers can play a key role in reducing the risk, starting with homeowner education.


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boost review scores

Matt Michel: 9 simple communication tips to boost review scores

These simple steps are essential to creating happy, repeat customers.
Matt Michel
Matt Michel
March 7, 2023
No Comments

You may be the best technical plumber in town, but you will earn poor reviews and bad word-of-mouth if you cannot communicate well. Here are nine simple steps you can take to improve your communication skills. Almost all of them are non-verbal.


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turn the downturn into an opportunity

Matt Michel: Opportunities in the coming recession

Turn the downturn upside down.
Matt Michel
Matt Michel
February 7, 2023
No Comments

If the country is not already in recession, it appears likely one will arrive in 2023. Here are six ways to turn the downturn into an opportunity.


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radiant floor heating

Matt Michel: 5 traits of winning plumbers

Position yourself for success by adopting these qualities.
Matt Michel
Matt Michel
January 9, 2023
No Comments

Why are some plumbers winners, while others struggle? It is not the market, location of the company, the role of government, customers’ attitudes, the availability of manpower or any of the other excuses bandied about. Winning plumbers share a set of intangible traits that affect how they approach the world, how they see the world, and thus, how the world responds to them.


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ADA-compliant bathroom

Matt Michel: The aging-in-place opportunity

Tips and tricks to help plumbing contractors meet an increasing demand.
Matt Michel
Matt Michel
December 6, 2022
One Comment

Ninety percent of seniors would rather remain in their own homes than move to assisted living, according to AginginPlace.org. Given the costs of assisted living, aging-in-place makes financial sense as well. Yet, many homes are not ready, which presents an opportunity for plumbing contractors.


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local plumber

Matt Michel: 8 steps to beating the big tech algorithm

Become the local plumber.
Matt Michel
Matt Michel
November 7, 2022
No Comments

If you rely on search engine marketing for calls, you are putting your company at risk because you are relying on the unreliable. Here are eight steps to wean your company off big tech dependency.


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water purification/filtration

Matt Michel: 13 signs of water treatment opportunities

Consumer interest in water purification and water softeners has soared post-COVID-19.
Matt Michel
Matt Michel
October 7, 2022
No Comments

Most plumbers are missing a golden opportunity for add-ons with point-of-use or whole-house water purification systems and/or water softeners. Consumer awareness of the benefit of water purification has been raised by the pandemic and well-publicized municipal failures. Many, if not most consumers are highly sensitive to contamination today, whether air- or water-borne.


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maximize your revenue

Matt Michel: Nine ways to maximize your revenue

How much money are you leaving on the table?
Matt Michel
Matt Michel
September 7, 2022
No Comments

The most expensive part of plumbing service is getting the phone to ring and the truck to the job. Once there, every additional dollar past breakeven helps cover the monthly overhead nut. Once this is covered, it falls straight to the bottom line. So, how can you maximize revenue? Here are nine ways to boost your average tickets.


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More Articles Tagged with 'Matt Michel: Service Plumbing Pros'
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