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Home » Topics » Columns » Guest Editorial

Guest Editorial
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Euro coins stacked on top of each other in different positions.
Guest Editorial | Ralph Sita, Jr.

When to invest in your contracting business

Striking a balance.
Ralph Sita Jr.
Ralph P. Sita Jr. CPA
September 13, 2024

After hard work, your contracting company is turning a profit. You need to decide when to invest some of that money back into the business, balancing saving and making improvements to stay competitive.


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Wooden Pinocchio doll with a leaf branch growing out of his long nose.
Guest Editorial | Jay Egg

Greenwashing and geothermal HVAC technologies

Stay vigilant and check facts.
Jay Egg
Jay Egg
September 12, 2024

Greenwashing is deceptive advertising that uses green PR to make products seem eco-friendly and desensitizes consumers to environmental claims. TerraChoice describes "seven sins of greenwashing" to help consumers spot misleading environmental claims.


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Happy team of architects hugging in a circle at a construction site smiling and wearing helmets.
Guest Editorial | Kevin Hill

Leadership tips and best practices

Build your best team.
Kevin Hill
Kevin Hill
August 14, 2024

When we hear about a 'dream team,' our minds envision the perfect basketball team or a group of highly skilled attorneys assembled for a high-profile legal matter. But creating a team that consistently delivers great results shouldn't be limited to sports or legal teams.


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Drain being cleared by worker in navy overalls.
Guest Editorial | Al Fagundes

Must-have tools for sewer line repairs or replacement

The correct equipment makes all the difference between a straightforward repair and a complex project.
Al Fagundes
August 13, 2024

Sewer line repairs and replacements require precision, expertise, and the right tools. In this article, we will explore the essential tools for efficient sewer line work.


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African American / Afro-Caribbean male working with large computer screens and CAD. He’s designing built in insulation structures in domestic homes.
Guest Editorial | Pook Villegas

Optimizing efficiency in commercial installations

The role of BIM tools.
Pook Villegas
Pook Villegas
July 11, 2024

In modern construction, the phrase "a worker is only as good as his tools" holds true. To stay competitive, contractors must always seek innovative tools to boost efficiency. Building Information Modeling (BIM) is one such tool.


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0724 PM Guest Editorial GettyImages-1466993756.jpg
Guest Editorial | Josh Weiss

Deepfakes are here: Here’s how plumbing and HVACR companies can prepare

Best practices to mitigate negative impacts to public perception.
Josh Weiss
Josh Weiss
July 11, 2024

Did you know that it only takes 30 seconds to create a deepfake? Deepfakes are AI-generated media that can be made using any device. They can be used to spread misinformation and harm a plumbing and mechanical company's reputation.


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Plumber And Apprentice Fitting Central Heating
Guest Editorial | Dan Pickel

Enhancing employee, professional and organizational growth through skilled trade certifications

Certifications offer an opportunity for continuous education after trade school.
Dan Pickel
June 12, 2024

The skilled trades industry is evolving as more Gen Z workers choose trades over college. Efforts to obtain certifications through learning modules and hands-on training are becoming integrated into daily work routines, helping tradespeople build long-lasting careers and enabling businesses to succeed.



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BSM.gif

Building safety 101: understanding the basics for a safer tomorrow

Building Safety Month is celebrated every May.
May 24, 2024

Every year during May, the International Code Council holds its Building Safety Month campaign to help raise awareness about the importance of building safety and educate the public on how to ensure their communities are resilient and sustainable.


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AI chatbot - Artificial Intelligence digital concept
Guest Editorial | Katie Donovan

Unlocking the power of AI in digital marketing

A guide for home service businesses.
Katie Donovan 200x200 headshot
Katie Donovan
May 10, 2024

AI is the cornerstone of innovation in home services, but its true essence is diverse and multifaceted. Bloomberg predicts AI will affect 40% of global job roles. AI's ripple effects will be consequential for paid and organic search.


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A tradesman stood at the side of his van with his arms folded smiling to camera on a housing estate
Guest Editorial | Kellene Safis

Shattering stereotypes to shape the future of plumbing

Revolutionizing the flow
Kellene Safis
Kellene Safis
May 9, 2024

US faces a shortage of 500k skilled plumbers, costing $33bn annually. Plumbing requires rigorous training, creative problem-solving, and meticulous execution. Valuing the critical role plumbers play can address the shortage and pave the way for a thriving water infrastructure.


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