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Every now and then I talk with a plumber who gripes about manufacturer ads in the trade press. Usually, the plumber believes the money could be better spent elsewhere, such as consumer advertising to make it easier for the plumber to sell the manufacturer’s products. Here are seven reasons why manufacturers advertise in the trade press.

In the 1980s, defective parts were occasionally received in the heating industry. Warranty issues were not too common back then and problems were quickly resolved by dealing with the supply house. No questions or paperwork were needed.

The skilled trades industry is booming, and a new generation of passionate individuals is eager to join the workforce. Let's support and guide them to become the leaders of tomorrow. With my optimism and ideas, we can pave the way to their success. So, let's dive in and explore these ideas together!

The AHR Expo was held in Chicago's McCormick Convention Center from Jan. 22-24, 2024. Over 48,000 attendees interacted with 1,875 exhibitors across the North and South Halls, with 527,520 sq. ft. of space for products, technologies, and skill demonstrations.

There is a growing interest in adding air-to-water heat pumps to existing hydronic heating systems. While I support their use, I do not recommend replacing a perfectly good cast-iron boiler that still has a long service life.

The construction industry is often associated with strength, resilience and tough work. However, there has been an alarming rise in mental health challenges. MCAA is taking that to heart with the first-ever public release of its suicide prevention video.

As 2023 comes to a close it is now time to review my predictions from last year as well as predict ten more trends I see as we enter 2024.

I try to be on time for appointments and call ahead if I'll be late. I pay attention to my surroundings and take notes on important details. It's important to silence your phone during meetings. Door widths and route planning are important when removing or installing equipment.

The service industry needs both data and emotion. Emotional intelligence is crucial to balance them. Strive to understand the 'why' behind the numbers, promote emotional intelligence, pilot programs, open feedback channels, and keep an eye on the long game.

Luxury bathrooms and kitchens have evolved, and the home improvement market is booming with IT-connected products. People want to control their heating, kitchen appliances, and plumbing products through apps.