Marketing - Articles - Page 20 | Plumbing & Mechanical

Service World Expo: 7 reasons why you must attend

It’s Oct. 26-27 in Las Vegas.

October 28, 2016

Plumbing & Mechanical; Reeves Journal; The Air Conditioning, Heating, Refrigeration News; and Service Roundtable have teamed up to launch the industry’s first major new trade show and conference.

Financing, marketing, networking

Most contractors are familiar with revolving plans.

Matt Michel

September 28, 2016

Three things successful hydronics contractors must learn.

How authenticity equals profitability

It might be a little difficult at first to comprehend the impact that authenticity can have on the growth of your business, but trust me, it’s massive.

Kenny Chapman

September 28, 2016

Rethinking you, your leadership and your marketing.

The profitable marketing of customer relationships

Two kinds of retention.

Adams Hudson

September 28, 2016

Contractors have a bad habit of servicing a customer once and thinking, because they did a great job, that customer is theirs for life.

Maximizing the result of branding

The X factor in your marketing.

Adams Hudson

August 30, 2016

Extremely smart marketing types call this “information segmentation and mass individualization based on experiential results.

Truck of the Month: Petri Plumbing and Heating, Brooklyn, N.Y.

Evolving through the generations at Petri Plumbing and Heating.

Nadia Askar

July 26, 2016

Six years ago, he got the company involved in Green Plumbers USA because of his belief in the green initiative in plumbing.

Truck of the Month: Honest John Plumbing, Riverside, Calif.

“A toilet is also referred to as a ‘john,’ so I thought this would be a clever name for a company,” Hayes says.

Nadia Askar

June 24, 2016

“Our favorite vehicle, hands down, is the Ford Transit,” he notes.

Al Levi's 'The 7-Power Contractor' book

June 22, 2016

Plumbing & Mechanical columnist, business consultant and former contractor Al Levi introduces his new book for contractors.

Corduroy pillows = great headlines

Marketing lesson No. 1: Your headline’s main job is to get your prospect to your next statement.

Adams Hudson

June 17, 2016

Corduroy pillows = great headlines

Levi book maps out seven concepts to run a successful contracting business

June 3, 2016

Plumbing & Mechanical columnist, business consultant and former contractor Al Levi released a new book, “The 7-Power Contractor: Run Your Contracting Business with Less Stress and More Success.”