According to recent research by Google, 70% of customers now take over a day to decide on which company to go to for both plumbing and HVAC jobs – even worse, 40% take up to a whole week. That means by not following up, you could be missing out on thousands in lost revenue.
Presenting rebate amounts and net costs alongside energy savings over time can shift the conversation from “How much will it cost?” to “What’s this really worth?”
Loyalty doesn’t require expensive software or flashy marketing. It comes from consistent, thoughtful habits that show customers they are seen, heard, and cared for.
Instead of focusing solely on closing out a dispatch, companies should be intentional about building relationships: communicating proactively, documenting their work, and checking back in even after the invoice is paid.
When Ryan Edgington began exploring the value of Oxford Plumbing & Heating out of curiosity, the third-generation owner navigated the sale of a deeply rooted community business while preserving its people-first values.
The We Mean Business conference will be held on Nov. 9-11 in Isle of Palms, South Carolina.
October 17, 2025
Sibling entrepreneurs Trey McWilliams and Crystal Williams aim to provide home service business owners the tools to succeed while strengthening their personal relationships
As many companies adopt growth-oriented language, it’s important to explore the tactical strategies behind it. Key benchmarks to consider include: What roles do we need to fill in the next few years? How do we retain our experienced employees? Who is our ideal customer and how many will we have in three years? What are our projected revenues in 5 and 10 years? Are our plans aligned with healthy gross and EBITDA margins?
Faced with costly turnover and a tightening labor market, Cooper’s Plumbing & Air partnered with Reins to launch an equity-based incentive system that gives employees real ownership in the business. The approach has boosted retention, strengthened culture, and offers a model for how contractors can keep teams engaged beyond paychecks alone.