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Home » Authors » Matt Michel

Articles by Matt Michel

Matt Michel

An aging population brings opportunities

Matt Michel
Matt Michel
April 28, 2017

Here's how plumbers can help senior citizens age in place.


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Matt Michel

14 trade show tips to maximize your experience

When properly utilized, a trade show can provide you with a wealth of information and insight to help you propel your company forward.
Matt Michel
Matt Michel
January 25, 2017

Use these tidbits to maximize your industry trade show experience.


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Matt Michel

7 plumbing marketing ideas

Good news travels fast. Bad news travels faster.
Matt Michel
Matt Michel
November 17, 2016

Proven ways to find and retain customers for your service business.


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Matt Michel

Service World Expo: 7 reasons why you must attend

It’s Oct. 26-27 in Las Vegas.
Matt Michel
Matt Michel
October 28, 2016

Plumbing & Mechanical; Reeves Journal; The Air Conditioning, Heating, Refrigeration News; and Service Roundtable have teamed up to launch the industry’s first major new trade show and conference.


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Matt Michel

Financing, marketing, networking

Most contractors are familiar with revolving plans.
Matt Michel
Matt Michel
September 28, 2016

Three things successful hydronics contractors must learn.


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Matt Michel

8 steps to a daily training program

PM’s website is filled with columns that could be turned into training classes.
Matt Michel
Matt Michel
August 30, 2016
Often the difference between a modestly successful and a very successful plumbing company is the amount of training.
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Matt Michel

7 business-building ideas

The Plumbing Marketing Toolbox is a free app available for plumbers on either an Android or Apple device.
Matt Michel
Matt Michel
June 24, 2016
Market your company with gift certificates, coloring books and airline miles.
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Matt Michel

10 rules for truck wraps

The greatest advertising tool available to any plumbing company is the company’s fleet of vehicles.
Matt Michel
Matt Michel
May 26, 2016

The greatest advertising tool available to any plumbing company is the company’s fleet of vehicles. With vehicle wrapping technology, a wealth of possibilities is available to any company. Here are 10 rules to get the most from your wraps.


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Service Nation CEO Matt Michel debuts column

Service Nation CEO Matt Michel debuts column

Matt Michel
Matt Michel
April 29, 2016

We’re excited to share his insights with PM’s readers.


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Matt Michel

8 tips to boost plumber sales

Consider holding additional training meetings.
Matt Michel
Matt Michel
April 29, 2016

It’s important to return to service fundamentals.


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  • NEWS
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    • BATH & KITCHEN PRO
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    • WATER TREATMENT
    • PMC COLUMNS
      • Dave Yates: Contractor’s Corner
      • John Siegenthaler: Hydronics Workshop
      • Kenny Chapman: The Blue Collar Coach
      • Matt Michel: Service Plumbing Pros
      • Scott Secor: Heating Perceptions
  • ENGINEERS
    • CONTINUING EDUCATION
    • DECARBONIZATION | ELECTRIFICATION
    • FIRE PROTECTION
    • GEOTHERMAL | SOLAR THERMAL
    • PIPING | PLUMBING | PVF
    • PME COLUMNS
      • Christoph Lohr: Strategic Plumbing Insights
      • David Dexter: Plumbing Talking Points
      • James Dipping: Engineer Viewpoints
      • John Seigenthaler: Renewable Heating Design
      • Lowell Manalo: Plumbing Essentials
      • Misty Guard: Guard on Compliance
  • RADIANT & HYDRONICS
    • RADIANT COMFORT REPORT
    • THE GLITCH & THE FIX
  • INSIGHTS
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    • GREEN PLUMBING & MECHANICAL
    • PROJECT PROFILES
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