Matt Michel: Service Plumbing Pros

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Here are 46 business proverbs or truths that apply to the plumbing profession, presented in no particular order. Accompanying each is a question every plumbing company owner should ask about his company.

Plumbing contractors are not known for their marketing prowess, yet marketing can drive more calls. The simplest marketing might be the sales promotion. Here are the steps.

A product with a "Made in America" label is not necessarily made in the United States. It could be made in Canada or Mexico. Do you want products made in America or the USA?

It is always a mystery why more plumbers fail to emphasize drain cleaning — if they offer it at all. Some think it fails to offer enough revenue. Others think it presents too much low-dollar competition. Here are five solid reasons every plumber should offer drain cleaning.

There has been a lot of private equity activity in the service trades since the COVID-19 lockdowns. Suddenly, boring old businesses gained monetary sex appeal when they were declared essential and could continue making money while many other local businesses were effectively shuttered. This has led to a land rush for good service contracting businesses and many plumbers have grabbed the brass ring while the grabbing was seen as good.

Scalding in the home or burns from hot liquids is dangerous to anyone, but is a particular concern to the youngest and oldest Americans. Plumbers are charged with protecting the health of the nation. Thus, plumbers can play a key role in reducing the risk, starting with homeowner education.

You may be the best technical plumber in town, but you will earn poor reviews and bad word-of-mouth if you cannot communicate well. Here are nine simple steps you can take to improve your communication skills. Almost all of them are non-verbal.

If the country is not already in recession, it appears likely one will arrive in 2023. Here are six ways to turn the downturn into an opportunity.

Why are some plumbers winners, while others struggle? It is not the market, location of the company, the role of government, customers’ attitudes, the availability of manpower or any of the other excuses bandied about. Winning plumbers share a set of intangible traits that affect how they approach the world, how they see the world, and thus, how the world responds to them.

Ninety percent of seniors would rather remain in their own homes than move to assisted living, according to AginginPlace.org. Given the costs of assisted living, aging-in-place makes financial sense as well. Yet, many homes are not ready, which presents an opportunity for plumbing contractors.