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Any time you turn on the TV nowadays, consumers are overwhelmed with advertisements on how different brands are ad-dressing and handling the COVID-19 pandemic. 

The pool industry — or the aquatics industry as it’s referred to by insiders — shares many similarities with the hydronic heating industry. 

A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.” 

The longest drought in Texas lasted more than five years, from 2010 to mid-2015. That’s a long, long time to be with little or no water. 

Part of running any business is looking ahead and trying to read the “tea leaves” that are relevant to that business. 

We’ve all read stories and heard quotes about great CEOs, celebrities, sports icons and various recognizable people regarding the lasting impacts they’ve had on our society. 

I have a photograph taken in Levittown, New York, sometime in the late 1940s. 

Everything in business is important! Not everything in business is urgent — thank heavens!

Video calls are not new. The Service Nation Alliance has been conducting weekly contractor Advisory Board meetings this way for a decade.