Geoff Bilau is senior writer of marketing and communications for IAPMO, and co-editor of the association’s 63-year-old industry trade magazine, Official. Prior to joining IAPMO in 2007, Bilau served in myriad capacities as a newspaper journalist at the Los Angeles Times, Orange County Register and the Los Angeles Area Newspaper Group among others, earning awards as a sportswriter, copy editor and page designer of front pages and features sections.