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Home » Topics » Columns

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Matt Michel

Matt Michel: 8 things you should include in your employee recruiting brochure

Travel brochures are designed to entice you to take action; a recruiting brochure should do the same.
Matt Michel
Matt Michel
December 10, 2019

It is harder than ever to recruit plumbers, which is why you need to pay extra attention to your recruiting brochure. You do have a recruiting brochure, right? No? Well, here is why you need one and the eight things to include.


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Dave Yates

Dave Yates: Déjà vu

Do your customers a favor by educating them on the issues of PB piping.
Dave Yates
Dave Yates
December 9, 2019

For you younger tradesfolk who have entered into a mechanical career within the past 20 years, you may never have encountered PB (polybutylene) tubing and fittings.


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Kenny Chapman: How sales skills solve your biggest challenges

Leaders are also salespeople.
Kenny Chapman headshot with a white round border frame, 200x200
Kenny Chapman
December 6, 2019

You might not think about how massively sales impacts your company outside of what it represents in number form on your balance sheet. In fact, most people view the concept of sales in a negative light.


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John Siegenthaler: New in the neighborhood

John Siegenthaler 200x200 author headshot on a white background.
John Siegenthaler, P.E.
December 5, 2019

This was quite a year for me on the home front. On fairly short notice, my wife and I found out that our daughter Heidi and her husband Andy would be building a house about 500 feet down the road from us. 


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Al Levi

Al Levi: It’s a drug and we’re hooked: social media world company culture

Ensure your company is pursuing the right jobs for the right money.
7 Power Blog
Al Levi
December 4, 2019

"It’s a drug and we’re hooked!” is what I said to my brother, Richie, about the fix I felt we got from doing the really big monster commercial and residential jobs for what we felt were lots of dollars.


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Nicole Krawcke

Nicole Krawcke: Plumbing has entered the smart home market

It’s up to service professionals to educate consumers on these smart products — and increase their bottom lines.
Nicole Krawcke head shot 2024
Nicole Krawcke
November 13, 2019

Though smart home technologies have been around for quite some time, it is only over the past five years or so that the market has really taken off.


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Matt Michel

Matt Michel: Are you a whiner or a winner?

There are two types of people in the world, which are you?
Matt Michel
Matt Michel
November 11, 2019

There appears to be two kinds of people in this world. There are the whiners who believe the world owes them and the winners who believe they owe it to themselves to give the world their best.  Which are you?


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Kenny Chapman: How price positioning impacts your sales

Don’t let false assumptions or perceived limitations affect your service business.
Kenny Chapman headshot with a white round border frame, 200x200
Kenny Chapman
November 11, 2019

What is the most difficult conversation most of your front line team members have with your prospects and clients? Price. What is the number one objection your sales team shares with you regarding why they don’t close more of their opportunities? Price. What is the one psychological blocker that must be addressed before any sale can be made?


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exhaust line
Radiant Comfort Report

Dave Yates: Dominoes

Failure of one part of a hydronic radiant system can cause the entire row to fall.
Dave Yates
Dave Yates
November 11, 2019
As a designer/installer of any hydronic radiant system (especially one that incorporates hydro-air, old preexisting standing cast iron radiators and an indirect water heater), you have dozens of steps involved that are not unlike setting up a winding row of dominoes.
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Ford introduced its intelligent

Safety, efficiency, top 2020 trends for fleet vehicles

Manufacturers unveil 2020 model year vehicles and accessories.
Nicole Krawcke head shot 2024
Nicole Krawcke
November 11, 2019

The days of folded paper maps and crank car windows are long gone. The cars of today practically drive themselves with features like park assist, lane detection and rearview cameras.


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