Attendees Learn Take-Away Tips From ISH North America Speakers
In October, ISH North America provided 3,363 registered attendees the chance to learn business tips for a down
economy, as well as additional information on green opportunities for specialized
markets. Besides the 325 exhibitor booths presenting new products and services,
ISH show organizer Messe Frankfurt Inc. welcomed several notable speakers to
offer insight. Here is a roundup of a few sessions PM
editors attended while in Atlanta:
In
PM columnist John Siegenthaler’s
session, “Why Hydronic Distribution Systems Are A Deep Shade of Green
Technology,” he emphasized distribution
efficiency and how it should be just as important as thermal
efficiency of boilers.
“Putting a highly efficient boiler into a poorly designed heating distributing system is like putting a Ferrari engine into a 1962 Volkswagen,” Siegenthaler told attendees.
Atlanta-based
designer and business mentor Melissa Galt presented
“7 Marketing Secrets Every Designer And Contractor Must Know!” and provided
listeners with many useful tips and tactics to create “raving fans” for their
company. One interesting suggestion urged plumbing contractors to “celebrate
the installation process.”
“Nobody does this,” she said, and she believes it will instantly make a company stand out from its competitors. From the project’s initiation (send a bottle of champagne when the contract is signed), to a pre-install picnic (after demo and before the “pretty work” begins, provide a picnic meal to eat in the cleared space), these little steps will make a difference.
During
day two, Julius Ballanco spoke on water reuse and
reclamation. He explained exactly how the codes define the semantics, which
really makes a significant difference, since all “greywater” is not equal. Its
definition decides where and how the water can be used.
“What I talk about today should scare the bejesus out of you,” Julius told the group of more than 26 seminar attendees. Since the 1920s in America, he said, plumbers have protected the health of the nation through codes and proper sanitation ― clean water. Now, with the installation of some lavender-colored pipe, plumbers around the nation could be actively using water that’s not “up-to-snuff.” While Ballanco says it’s not exactly back-to-the-outhouse, it is certainly an industry shake-up.
During
ISH’s final day of seminars, radiant heating contractors Mark
Eatherton and Dave Yates were “Two Real
Sharp Peas in a Bright Green Pod.” These winners of the PM-sponsored
Carlson-Holohan Award for Excellence continued their education obligation for
the hydronic world.
Yates spoke first about the green opportunities available in this “perfect storm” of rising utility costs and push to increase efficiencies. However, he said, “homeowners are looking at their appliance’s sticker on efficiency and think that’s what they got.” But that’s not true, according to Yates. “Many contractors in the field are not paying attention to distribution and proper sizing to make the systems reach their potential.”
Eatherton shared his experience with geothermal heat pumps and how he borrows from Mother Nature to supply his projects with a cost-effective fuel source.
He explained the two most common systems, Open and Closed, and reiterated that digging into the earth is far from a clean job. Mark also cautioned that floor-heating applications may not always benefit from geothermal-only fuel sources, since the ground temperatures may not be enough to meet the system demand. “Do the math,” he told the room, and many were taking notes.
More of the editors’ takes on the 2008 ISH North America show can be found online at The Pipeline, PM’s blog page at www.pmmag.com/CDA/Articles/MPP_Blog. The next ISH show takes place in Frankfurt, Germany, March 10-14, 2009.
“Putting a highly efficient boiler into a poorly designed heating distributing system is like putting a Ferrari engine into a 1962 Volkswagen,” Siegenthaler told attendees.
“Nobody does this,” she said, and she believes it will instantly make a company stand out from its competitors. From the project’s initiation (send a bottle of champagne when the contract is signed), to a pre-install picnic (after demo and before the “pretty work” begins, provide a picnic meal to eat in the cleared space), these little steps will make a difference.
“What I talk about today should scare the bejesus out of you,” Julius told the group of more than 26 seminar attendees. Since the 1920s in America, he said, plumbers have protected the health of the nation through codes and proper sanitation ― clean water. Now, with the installation of some lavender-colored pipe, plumbers around the nation could be actively using water that’s not “up-to-snuff.” While Ballanco says it’s not exactly back-to-the-outhouse, it is certainly an industry shake-up.
Yates spoke first about the green opportunities available in this “perfect storm” of rising utility costs and push to increase efficiencies. However, he said, “homeowners are looking at their appliance’s sticker on efficiency and think that’s what they got.” But that’s not true, according to Yates. “Many contractors in the field are not paying attention to distribution and proper sizing to make the systems reach their potential.”
Eatherton shared his experience with geothermal heat pumps and how he borrows from Mother Nature to supply his projects with a cost-effective fuel source.
He explained the two most common systems, Open and Closed, and reiterated that digging into the earth is far from a clean job. Mark also cautioned that floor-heating applications may not always benefit from geothermal-only fuel sources, since the ground temperatures may not be enough to meet the system demand. “Do the math,” he told the room, and many were taking notes.
More of the editors’ takes on the 2008 ISH North America show can be found online at The Pipeline, PM’s blog page at www.pmmag.com/CDA/Articles/MPP_Blog. The next ISH show takes place in Frankfurt, Germany, March 10-14, 2009.
Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!
