Every four years, the election season brings a natural decline in customer demand for services. Marketing costs rise as all channels become saturated with campaign spending, and consumer sentiment declines.
Retaining skilled employees is vital for plumbing and HVAC contractors. High turnover leads to disruptions and decreased customer satisfaction. To address this, many are finding innovative ways to encourage retention, including unique approaches from new companies.
Mechanical contractors are looking to improve operations by cutting costs and boosting efficiency while maintaining quality. A popular solution is the adoption of new technologies, specifically virtual inspection services, which have gained popularity since the pandemic.
“American Plumber Stories,” a YouTube docuseries hosted by Craig Morgan, aims to promote plumbing as a career. Directed by Spencer Brown of Pfister, it has become a cultural symbol for the plumbing community, inspiring trade school teachers to incorporate it into their curriculum and receiving positive feedback for its impact.
This second edition of the Radiant & Hydronics All Stars eBook showcases the latest technology and design trends in the radiant and hydronic markets. It features insights from our All Star Roundtable on low-temperature systems and upcoming efficiency standards for circulator pumps by 2028, along with design trends for residential and commercial applications.
Online reviews are essential for contractors, as low ratings can hinder local leads. To boost visibility, it's important not just to gather reviews but also to incorporate mini case studies into your marketing strategy.