As companies begin evaluating budgets and planning for the future, many leaders focus on lead generation and brand awareness. While those initiatives are important, it is equally important to examine what happens after a prospect enters the sales funnel.
Geoffery Holloway has been appointed to vice president and general manager.
September 26, 2025
Holloway brings over twenty five years of experience in the industry to this role, including his most recent role as VP of Canadian sales at A.O. Smith Enterprises.
Since home warranty companies deal with numerous customers and service contracts, they can provide a steady stream of work, which helps maintain cash flow, even in slow seasons or during economic downturns.