Articles by Nicole Krawcke

Plumbing & Mechanical Chief Editor Nicole Krawcke had the chance to chat with Magda Elizondo, Hero Helps coordinator for Rooter Hero Plumbing & Air, about the company’s charitable efforts, not just during the giving season, but throughout the entire year.

Roughly 250 Nexstar member contractors use the NexTech Academy program consistently for training new plumbers and technicians. The academy averages about 400 to 500 graduates a year.

Generosity is the new marketing. In this era of social media, charitable companies can earn an enhanced brand reputation as being a “good” company and will make people want to do business with them.

Finding, training, and retaining employees will continue to be a challenge moving into next year. With many homeowners still feeling the pinch of inflation, contractors will notice that more potential customers are price-shopping.

ServiceTitan made waves earlier this year when it announced new cutting-edge AI solutions, allowing its customers to automate, predict and optimize across their businesses during Pantheon 2023.

Plumbing & Mechanical Chief Editor Nicole Krawcke spoke with Chad Salge, vice president of virtual design and engineering at The Brandt Companies about its digital transformation journey.

Plumbing and HVAC contractors need to market themselves to potential employees just like they market to their customers.

Skilled trades offer an excellent opportunity for veterans to build a successful and fulfilling career enabling them to transition to civilian life.

Jonathan Cristino's knowledge and experience in new heat pump technologies, and his willingness to explore sustainable engineering designs and practices has earned him the distinction of being named PM Engineer’s 2023 Mechanical Engineer of the Year.

Whether a contractor has three employees or 300, one of the keys to success is a properly outfitted truck, that not only enable contractors to work efficiently but also contribute to a professional image.