From The Show Floor: ISH Day Two
A colleague commented early today, “Gee, you seem very awake this morning, Katie.” And I swear I’m not a coffee drinker or a Red Bull pounder. But I respond well to motivation, and I was nothing if not motivated at the Bradford White Breakfast during Network ’08. Besides getting some great swag (including a Georgia-themed gift basket with grits, peach cookies and pecans), but VP Sales & Marketing Bruce Carnevale presented the company's “Perfect Candidate Campaign” for its brand of heating equipment.
No, new president Nick Giuffre doesn’t have his eyes on Capitol Hill, but the company has cleverly taken a political-theme approach to getting their products in the hands of its customers. Including presenting their “platform,” and asking for the PHCC members’ “votes” with their purchasing choices. “Here is where we stand on the issues,” Bruce said tongue-in-cheek, and those issues of course include economy, energy … hey! just like the national campaign, right? (OK, I won’t get into all that, I promise.)
But President Nick stated firmly that plumbing professionals should take heart: The new sophisticated products that will save on energy and ultimately save end-users on utility bills “can only be sold, sized and installed by the professional.” And that Bradford White will continue to support the professional chain. “We’re asking for your support as well.”
Day Two at ISH was quick to heat up for me. Right after breakfast it was off to the GWCC to hear Julius Ballanco speak on water reuse and reclamation "
Every time I see the Eternal Hybrid from Grandhall at a tradeshow I learn something new. This go-round was no different. At ISH I learned it is both flow and temperature controlled, and that its exhaust temp rarely rises above 155 degrees F, which Fred Hoffmann and his team told me was a good indication of efficiency (all the Btus are absorbed and reused into the water). Its minimal to no pressure drop was also the top selling point for this type of unit, according to my conversation at the booth.
The company also gave me a scoop, which I always appreciate: Eternal’s new Factory Authorized Service Technician (FAST) training is a new program being developed to get contractors trained on the installation of Eternal. It should roll-out soon at various places around the country. I’ll be sure to pass on dates/locations when they’re available. (Click here to sign up for my Radiant & Hydronics e-News, where I’ll break the news.)
Happy Birthday to Ken Cornwall with ProVent Systems. He was working the show on his special day, and I hope he had time to celebrate. But I’m glad he was there, because Ken introduced a PVC Whisper-Quiet shell pipe to me "