WaterFurnace adds to utility market development staff
The geothermal and water-source heat pumps manufacturer recently appointed a director of utility development for the company and a sales manager for its Hyper Engineering business unit.
WaterFurnace International, manufacturer of geothermal and water-source heat pumps, recently appointed Will Lange as director of utility development for the company and Greg Johnson as sales manager for its Hyper Engineering business unit. Hyper Engineering designs, manufactures and exports single-phase and three-phase electronic software-driven soft starters.
Lange brings to his position more than 20 years of experience in HVAC manufacturing, engineering, product management and sales, mostly at Ingersoll Rand. He began his career in the U.S. Coast Guard as a watch officer and gained valuable field experience in power electronics and finance during several foreign tours of duty.
In this new role, Lange will assist utility companies with financial analysis and help promote the concept of loop field leases. By providing their customers with geothermal loop fields, utilities are able to diversify asset portfolios and create durable sources of cash flow for all parties. Lange upholds a win-win approach to energy efficiency and electrical grid resiliency with an emphasis on increasing utility profitability with geothermal solutions. He holds a Bachelor’s of Science in Management from the U.S. Coast Guard Academy.
Johnson also brings more than 20 years of experience to WaterFurnace, having served in a variety of roles in the HVAC industry, including territory manager and product and sales training positions at Trane. He also served as a regional manager for the American Standard brand, managing independent distribution in the South Central United States and other areas, including the Southwest, Rocky Mountains, Northwest and Western Canada. Most recently, he targeted new distribution opportunities for Johnson Controls.
As sales manager for WaterFurnace’s Hyper Engineering business unit, Johnson will focus on growing new product sales of Sure Start, a soft starter device that learns the characteristics of a motor to dramatically improve startup, reduce locked rotor amps and help reduce peak load demand for utilities. He will concentrate on value-selling using specific features, functions and benefits of Sure Start technology and its value to utility companies. Johnson holds a Bachelor’s of Science in Business Administration from Texas A&M University.