A Dec. 12 NEFI seminar will offer step-by-step instructions to improving heating equipment sales skills.

On Dec. 12 from 9 am to 3:30 pm, industry expert Bob Hedden will present a valuable seminar on improving your equipment sales skills atNew England Fuel Institute's Technical Training Center inWatertown, Mass.This NORA-approved course and step-by-step program will cover topics such as:
  • How to find the people who need new equipment
  • How to build a referral network of friends who will help you sell
  • How to determine the best upgrade options for your customer
  • The elements of a winning presentation
  • How to help your prospect with their concerns
  • How to sell your price and do a Return On Investment calculation
  • Helping your customer to make a decision
The cost for this course is $150 for NEFI members and $200 for non-members. Registration and additional class information can be seen by clicking the link below.