Lochinvar's VIP Contractor Program Has New Point System, Awards
The 2010-2011 Lochinvar VIP Contractor Program incentivizes installations of the KNIGHT, Efficiency+ and Solution residential boilers, the KNIGHT XL commercial boiler and the Squire indirect water heater.
Through April 2011, contractors have the opportunity to compete on a monthly basis by showcasing their installations at www.knightheatingboiler.com. After the projects are reviewed by a panel of Lochinvar judges, one contractor each month is awarded a $250 gift card to Cabela’s or Bass Pro Shop, or a gas card of the same value.
This year, VIP contractors will be competing for their spot on the exclusive King’s Court for an all-expenses-paid, three-day trip to Nashville, Tenn., for the CMA Music Festival, a tour of the Jack Daniels Distillery and a visit to Lochinvar headquarters for a roundtable discussion.
A total of 10 VIPs will be selected for the grand-prize trip. For contractors who have participated in the program in the past, the competition will be based on growth over previous years in terms of qualified Lochinvar installations, with the top five earning a spot for the Nashville trip.
For those new to the program, the three Rookies of the Year with the highest number of registrations will be winners. In addition, one VIP will be named Best Performer, signifying the most impressive all-around marketer of his or her company as well as Lochinvar products. The overall winner of the annual VIP Installation Showcase will also be among the top 10 performers.