The baseball-themed marketing program is designed to raise brand awareness and educate customers about product offerings.
American Water Heaters introduced a
baseball-themed marketing program, designed to raise brand awareness and
educate customers about product offerings. The multi-faceted program
offers distributors and contractors access to a favorite national pastime while
learning about American’s commitment to reliable water heating products.
program components include regular “Diamond Update” newsletters providing new
product information; countertop handbooks containing baseball schedules and
rosters; and an interactive Web portal featuring a fantasy league baseball
contest. Suite and hospitality events at baseball parks across the country
will also offer customers an opportunity to interact with American brand
To learn more about
opportunities within American’s baseball program, visit www.americanwaterheater.com.
American Water Heaters Launches Year-Long Baseball Program
May 1, 2008