Matt Michel Releases 2nd Edition Of Marketing Manual

Award winning writer and speaker Matt Michel of the Service Roundtable has released a second edition of his book “Never Lose A Customer: Ten Steps to Creating an Outstanding Customer Retention Program,” which is filled with practical tools any business owner can implement. “Save one customer, who need not be replaced,” says Michel, “And you pay for the book and then some.” Additional information and an order form can be found atwww.ServiceRoundtable.com.

Matt Michel is founder of Service Nation and operates the contractor best practices groups Service Roundtable and Service Nation Alliance as well as the Retail Contractor Coalition and buying group Roundtable Rewards. He is a highly acclaimed speaker on subjects such as marketing, branding, sales, pricing, leadership, strategic planning and goal-setting. He also publishes the popular “Comanche Marketing” blog. For information, visit www.serviceroundtable.com or call 877-262-3341. You can reach Michel at matt.michel@serviceroundtable.com.