The contest was a promotional campaign launched in April 2004 targeting air-conditioning and refrigeration contractors in the United States.
Danfoss Announces Winner Of 'Scratch 'n Match' Contest
Danfoss Refrigeration and Air-Conditioning Division announced the grand prize winner of its Scratch 'n Match promotion -- Roger Willsey from Artic Air in Lancaster, Calif. He won a big screen TV. His name was randomly selected from more than 4,000 contest entries.