A. O. Smith announced a new quarterly promotion for wholesale channel partners and their customers. Each quarter, the brand will partner with wholesalers across the country to offer incentives for contractors who purchase select products. 

“At A. O. Smith, we’re always looking for ways to strengthen our customer relationships and improve the customer experience,” said Jeff Storie, A. O. Smith marketing director. “This initiative will help bolster business for our dedicated wholesale partners and give their customers another reason to purchase A. O. Smith product from the distributor they know and trust.”

The first quarter promotion kicks off Feb. 13 and runs through March 31. Contractors who purchase a commercial gas water heater at a participating location will receive a Rocky Boots gift card *while supplies last.

Contractors can visit the list of participating wholesalers to purchase a qualifying product: https://www.hotwater.com/q1promo/.

Additional promotions later in the year will include a $25 credit toward tools with the purchase of a residential gas or electric water heater, a gift card for a branded jacket with the purchase of two high-efficiency water heaters, and a Pit Boss fire pit with the purchase of three commercial gas water heaters.

Wholesalers interested in participating can contact their A. O. Smith representative or visit www.hotwater.com for information on current and upcoming promotions.