Finding the right social media marketing plan for your plumbing company
If plumbing contractors only have time for one, which should it be?
Plumbing companies can benefit from a solid social media marketing plan. But the questions often asked are, “How can I get business from social media and how do I measure it?” These are valid questions that could be answered in many different ways. The most common comment seems to be, “Social media is for branding.” I disagree with this. If social media was all about branding, then GM would not have shut down its social media marketing. Social media supports branding initiatives. It cannot make your phone ring.