A PMI meeting speaker points to a marketplace dominated by very large and very small firms.
We all know there's a shortage of plumbers. Inevitably, that will lead to a shortage of plumbing contractors.
Carl Cullotta, vice president and senior partner of the Chicago-based sales and marketing consulting firm Frank Lynn & Associates, addressed this issue at the spring meeting of the Plumbing Manufacturers Institute (PMI), held April 9-12 in Albuquerque, N.M.. Among his key points: