“Customers like to see well-organized, well-dressed and well-mannered service technicians,” says Darren Huff, vice president of the Menasha, Wis., family-owned business. And when Watters' techs arrive with booties and a uniform, it ties it all together.
From humble beginnings in the Watters' home in the early 1960s to its building with one of the finest retail showrooms in the Fox River Valley, the current owner, Cal Watters, was determined to bring new life and philosophies to the already successful company, and lead it into new and exciting ventures.