GTE Basic Voice Mail ads calling plumbers “rip-offs” have been pulled from the air in Southern California amid an uproar from plumbers, according to a GTE spokesperson.
The 30-second radio spot, which aired Nov. 2–8, featured two women discussing their daily schedule. One woman tells the other she needs to “get home by four to meet the plumber.” The second woman says, “That guy again? He’s a rip-off.”