Many people run a business because they love to create and share with others. Others are driven to earn money. Some are driven by respect from others and ego. But sometimes, all it takes to run a fun and profitable business that people enjoy is to change the way you think about it.
It's no secret that running a business can be incredibly stressful and exhausting — but for some reason, most people find it either absolutely thrilling or incredibly painful. From startups to small businesses to larger corporations and private equity firms in our space, a lot of people are talking about how much fun their company is having. And why not? Who wouldn't want to talk about the success and growth of their company all day? But what happens when the fun turns sour and things get hard? When your company becomes less and less profitable and more and more draining, do you start looking for a way to make things better? How can you change the mood of your business — from miserable to joyful — without changing anything else? You can't and you won't. The new business model is going to require fun and growth in order to be sustainable for years to come.