I work with a variety of business managers and owners in our great industry — and with companies of all different sizes, sales goals and cultures. Despite the uniqueness of each company, all progressive and driven owners and managers want to know the secret to improved sales numbers.
Now, this is not a simple question to answer, because there are so many components to consider. However, when it comes down to the basics, the best way to increase sales is to improve your sales training and foster an effective culture of accountability. That makes sense in the most logical way possible.