Stanley Black & Decker purchases Craftsman brand from Sears Holdings
Stanley Black & Decker announces it successfully completed its purchase of the Craftsman Brand from Sears Holdings Corp.
“We are pleased to complete the purchase of the Craftsman Brand, a legendary American brand with tremendous consumer awareness built on a legacy of providing reliable products at a good value and standing behind them,” Stanley Black & Decker President and CEO James M. Loree said. “We will invest in the brand with a focus on quality, innovation and U.S. manufacturing with the goal of rapidly increasing sales through new channels and will provide more information on our distribution plans as they are developed.