2 is the date for the 2010 National Solar Tour
by the American Solar Energy Society
. The group states that, as of Sept. 7, 658 home
and building tours have been registered in 48 states, offering consumers real-world
examples of solar energy (thermal and photovoltaic), energy efficiency and
sustainable technologies in their own communities.
tours affiliated with the NST run from May through October, with the bulk of
tours taking place on or about Oct 2. Some tours, such as Alaska’s, take
place earlier in the year to avoid inclement weather. Others are scheduled on
different dates so as not to conflict with perennial local events. To find a
tour, click here.)
tour, now in its 15th year, has branched out from exposing the public to solar
technology. The focus has shifted to include energy-saving techniques and
sustainability practices such as green building design, installation of
energy-saving appliances and the use of green materials during remodeling.
Consumers also can find real-world information regarding costs and federal,
state and local incentives.
your company installs solar thermal systems, get involved in a local or state
tour. This is a fantastic marketing avenue to get your name and solar services
in front of potential customers - people who are extremely interested in
renewable energy technology. If there isn’t a tour schedule in your area, see
if you can start a tour. Or set up a solar education program in your community -
partner with your solar hot water manufacturers. Many have brochures or
educational materials available for home and business owners that explain the
you don’t install solar hot water systems, what’s stopping you? This is the
time to start. Have you had to lay-off employees because you don’t have enough
work? Diversify into renewable energy technologies such as solar and geothermal
or energy-efficient technologies such as radiant floor heating. Attend a solar
tour in your area to learn about the technology, and then start on obtaining
the necessary training to become a certified solar installer.
expects more than 160,000 visitors to tour 5,500 buildings in 3,200 communities
on Oct. 2. From its Web site: “Seventy-six
percent of tour attendees surveyed confirm they
are definitely or very likely to purchase and install solar or energy-efficient systems after attending the
solar tour. Thirty-three
percent of tour attendees state that they plan
to invest in these technologies within the next year and 51 percent within two years.”
Also, October is National Energy Awareness Month. If you
are unable to take advantage of the Oct. 2 tour date, plan events throughout
the month to educate customers and potential customers about renewable energy
and energy-efficiency products.