At the start of each new week, we will share business marketing tips and customer service observations to perhaps kick-start a desire in your company to put your best face forward.

Tim Fausch, the publishing director of BNP Media’s Architecture, Engineering & Construction and Mechanical Systems Groups, explores “trends from the trenches.” During the last 27 years, Tim has viewed the construction field as an editor, circulation manager, marketing manager and publisher, and he draws on his experience and research collected via Clear Seas Research and the Building Products Panel to provide exclusive insights into the current construction market. He can be reached at fauscht@bnpmedia.com.

Read insight from editorial staff, guest bloggers and industry insiders here in PM's blog: The Pipeline.

Bet you didn't know plumbing has played a significant role in the Movie industry. PM editors noticed this phenomenon years ago, and each week we uncover another movie scene that plumbers and heating professionals can be proud of.

Al Levi has been helping businesses solve problems, turn greater profits, and help owners get their lives and free time back for over seven years. This is all based on his 25-year career at his family-owned and operated contracting business. To discover more, visit www.appleseedbusiness.com.

Everyone, or almost everyone, wants to be "green" these days. And there has been an explosion of green products and services in the last few years. PM Managing Editor Kelly Faloon shares her observations of the greening of the construction industry, as well as the world at large.